This is going to be a relatively short blog in the hopes that you read it.
This information is important. If you don’t follow this advice when promoting your company I can guarantee that it will cost you a loss of time, a loss of revenue and the loss of your sanity until your online identity is reclaimed.
- Never use a call source number that you don’t own, anywhere at anytime on anything you own.
- Never use a domain name that you don’t own. Don’t allow it to be used on your behalf in any promotional piece either printed or online…EVER.
Phone numbers and domain names have value…especially when they’re published online where they will stay forever.
These names and numbers can be and will be sold to your competitors and any optimization value attached to either the name or the number will transfer to the “new owner”.
For example, if a video on page one that you can longer access lists your company name with a domain name that isn’t yours, it’s possible to create a scenario where a click on the domain name redirects the potential patient to a competitors website.
Just remember it this way…